RoadRazer Moves from Personal Edition to CoCreate Modeling for Design of Electric Motor Sports Car

NEEDHAM, MA - PTC® (Nasdaq: PMTC), The Product Development Company®, today announced the 1,000,000th start of CoCreate® Modeling Personal Edition. The CoCreate Personal Edition (PE) is the world's first free explicit 3D CAD software. PE offers all the flexibility of the standard CoCreate Modeling 3D CAD system for assemblies up to 60 parts. Since its release in January 2007, users have experienced the explicit modeling approach in over 100 countries. More than 50% of companies who order CoCreate Modeling as a result of trying the Personal Edition are brand new PTC customers, such as the Denmark-based RoadRazer Car Company.

RoadRazer Car Company develops and produces private sector Formula 1-style personalized sports cars that can be driven on public streets. The RoadRazer is a car you "wear." A team of mechanical engineers and designers tailors each car to fit the physical proportions of its new owner. Because each car is unique, the team needed very flexible software that quickly and easily accommodates radical modification during the complete design process. Creativity and innovation are high priorities for the Danish engineers, who work best while brainstorming and collaborating.

Having used the parametric approach to 3D design, RoadRazer CEO Mikkel Pedersen wanted to find out more about PTC's lightweight and flexible explicit modeling approach to designing products. With CoCreate Modeling, geometry is modified directly without any upfront engineering investment. Pedersen downloaded and tried the free CoCreate Personal Edition from PTC. Quickly convinced that explicit was the modeling approach best suited to his company's design strategy, he contacted PTC partner, JM-Design, obtained the software and attended training. Within a few days, he and the team were working effectively on the new electric motor version of the RoadRazer.

"We were able to quickly and flexibly rework and modify the original car model to fit our plans for our new electric engine version," said Pedersen. "It was so easy to pass work among the team and brainstorm as we sought the best solutions for the new design. Explicit modeling allows quick and easy iterations at any time during the design process. We just accepted or discarded ideas and changes as we worked. You could say, ‘We have seen the light!'"

"It is imperative that companies understand their own development process and the way they work with customers," said Martin Neumueller, CoCreate product management director. "The CoCreate explicit modeling approach perfectly fits the design strategy of companies like RoadRazer, where flexibility to invent and customize with last minute changes are the top priority."