Delcam’s Brazilian reseller, SEACAM, reported a record level of interest in the company’s software and services at the recent FEIMAFE exhibition held in Sao Paulo from 18th to 23rd May. As well as showing the latest releases of Delcam software, SEACAM mounted a number of live demonstrations that drew the crowds, including a reverse-engineering project on a prototype VW model car and machining a second model car with a KUKA robot.
According to Alexandre Magdalon, Sales and Marketing Manager at SEACAM, the results from the exhibition were much better than expected. "Despite the poor economic climate, we have always been busy presenting technological innovations and generating a large number of new opportunities,” he claimed. "Even so, I was very pleased with the level of interest at FEIMAFE.”
Many of the visitors were from SEACAM’s existing customers, which is not surprising since the company is the leading supplier of CADCAM software to the toolmaking and mouldmaking industries in Brazil. They took the opportunity to see the latest enhancements added to the programs, especially the forthcoming release of PowerMILL that promises the most productive toolpath generation ever seen.
"I’ve talked to the biggest machine tool and cutting tool suppliers in the Brazilian market during this trade fair,” added Mr. Magdalon. "Although the numbers of attendees were below those of last year, they were a lot better than many people expected. I hope this shows that our country is preparing to emerge from the crisis sooner than many others.”
The partnerships with these suppliers played an important part in SEACAM’s success at the event. Companies recommending Delcam software to their visitors included DMG, Engraver (Roland dealer in Brazil), Ergomat (Star and Hardinge), HDT (Citizen), Kuka Robots, Mitsui Motion (Fanuk), Sandvik Coromant, TS Techno Speed Motor and Vitor Ciola
While many of the other CADCAM suppliers in Brazil have been cutting their prices in order to attract business, SEACAM’s strategy has remained focused on showing the high quality of its products and offering its customers the highest quality of support. "With this approach, we are able to add value to our customers and help them to remain successful and profitable in these difficult times,” stated Mr. Magdalon.
May 29, 2009
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