[^]

Apr 15, 2009

Arena Solutions Adds New Premier Level to Its Trusted Advisor Program

Partners Realize Higher Compensation and Increased Credibility by Participating in the Newly Launched TAP Premier.

FOSTER CITY, CA - Arena Solutions, a provider of on-demand software that helps small and mid-size manufacturers manage their complex and constantly changing product record, today announced it has introduced a new premier status level to its Trusted Advisor Program (TAP), improving the way it rewards its most productive partners, with incentives set according to their level of engagement with the company. TAP Premier participants earn higher referral fees, have access to additional opportunities and enjoy the increased credibility that comes from having greater Arena expertise.

TAP is a network of trusted partners -- manufacturing software resellers, consultants, systems integrators and independent software vendors -- who offer complementary consulting services and software products that solve manufacturers' most pressing problems and help them get products to market faster and at a lower cost. With more than 40 members, TAP has generated substantial referral and direct revenues for participating partners since its inception in 2004, and with the addition of the premier level, promises to deliver even more. All TAP partners are given the tools to quickly develop their expertise in the Arena collaborative bill of materials (BOM) and change management software solution. They can then leverage that expertise to enhance the value they provide and more fully serve their clients.

TAP Premier goes a level beyond, providing highly productive Arena TAP participants with all of the standard program benefits plus opportunities to participate in co-marketing activities, earn service revenues, receive higher referral fees and gain additional annuity income. With TAP Premier, consultancies that serve small and mid-size manufacturers become even more valuable business partners to their clients by building their knowledge of the best applications and services for their customers' specific needs. Expertise in Arena is a strategic advantage for these consultancies because Arena sits at the epicenter of the broader product lifecycle management (PLM) landscape, connecting with key systems like CAD, EDA, PDM and ERP and linking organizations with their supply chains.

Inaugural members of TAP Premier include the Moyo Group, Metafore, Expandable Software and Tranzition.

"Understanding the software solutions that fit a company's needs is a critical service many boutique consultancies provide, especially when their clients are resource-constrained small and mid-size manufacturers," said Jan Steglich, partner programs manager at Arena Solutions. "By making it easy for these consultancies to build expertise in Arena, TAP helps them provide their customers with a proven solution that's demonstrated time and again it can help manufacturers grow and succeed. Not only does this enhance their credibility with clients, but it also results in pipeline growth and incremental revenues for these consultancies. Now with TAP Premier, the most productive among them can enjoy greater compensation and take advantage of additional opportunities, like the chance to become certified in providing Arena implementation and integration services. With TAP membership growing at a healthy pace, we look forward to having many new partners start enjoying the benefits of TAP and TAP Premier this year."